In 2013, responsibility for public health came over to Brent Council. One of the services that came over to the Council was the NHS’ smoking cessation service which helps people to quit smoking.
Having reviewed this service area and looking at the needs of Brent people, we have decided to extend our work in this area to provide support to people to quit chewing tobacco. The response comes after growing evidence and incidence of oral cancer rates in Brent. In particular this will better meet the needs of the Borough’s large South Asian population.
With the help of Brent Stop Chewing Service, you are four times more likely to succeed in quitting and our support is free.
You can contact Brent Stop Chewing Service on 020 8795 6669 for support.
The National Institute for Health and Clinical Excellence has issued advice to South Asians in the UK to stop chewing tobacco because of its links to cancer.
In addition, the BBC has reported that “they may also contain other unhealthy ingredients such as areca nuts – a mildly euphoric stimulant, known to be addictive and cancer-causing – and slaked lime, a chemical used to make cement.”
The nicotine content in some of these brands is also higher than that contained in cigarettes, meaning that it is more addictive, and so people feel the need to have more of it.
It is a huge issue among the population in Brent with us having large South Asian populations here. Many local residents are unhappy because of the disgusting red marks that spitting while or after chewing leaves on the streets. However, the impact on people’s health is also another reason to be concerned about chewed tobacco products.