Much has been made of the fact that over the decades Quality Street tins have been getting smaller.
Here’s the alternative view.
Our Slash Sugar campaign has been raising awareness about the amount of sugar in the nation’s favourite treats. The rate of Type 2 diabetes in Brent is soaring and the knock on health impacts are devastating.
In Brent, survey results suggest that 54% of adults are either overweight or obese. Around 23% of England’s adult population are obese.
Type 2 diabetes rates in Brent are particularly high compared to other parts of the UK. The average recorded level of diagnosed diabetes on GP registers in England was 6% in 2012/13. Over the same period 7.8% of people on GP lists in Brent were recorded as having diabetes (23,030 people).
The prevalence of diabetes in Brent is projected to rise. By 2030, it is estimated that nearly 15% of people aged 16 and over in Brent will have diabetes compared to the predicted England average of about 9% – hence the need to have such campaigns to influence people to change their eating habits.
In addition, the impact on childrens oral health and childhood obesity is also of great concern. Brent ranks among the poorest authorities in the country in oral health for children under five. In 2011/12, 45.9% of five-year-olds showed signs of dental decay, which is worse than the England average. Childhood obesity is the single biggest predictor of adulthood obesity and can increase the risk factors for many clinical conditions throughout a person’s whole life cycle.
Christmas is a difficult time to sell this message but I suppose that at a time when supermarket aisles will be filled with Quality Street-like products, maybe it is isn’t such a bad thing that the portions are now smaller!
I recently attended an event hosted by Lord Patel at the House of Lords for the South Asian Community Diabetes campaign. I thought I would blog some facts that novo nordisk, the sponsors of the event unveiled.
- People of South Asian origin are 6 times more likely to have type 2 diabetes
- 2.9 million people in the UK have diabetes and know about it. Another 850,000 are unaware they have it.
- Prevention is a vital investment for people who are at risk of developing type 2 diabetes. Early diagnosis and effective treatments are essential for people who have diabetes.
- Up to 80% of cases of type 2 diabetes could have been delayed or prevented.
- Diabetes costs the NHS £9 billion every year (around 10% of its budget)
Diabetes prevalence in Brent is higher than the national average and we will be focusing our efforts on this when public health partly transfers as an area of Council responsibility next year.
What has been the single most prominent theme on the public agenda in the last few months?
No, I’m not offering any prizes for guessing. The answer is plain and simply the cuts.
Our MP for Brent Central has nothing to say on the matter on her website – LINK
Instead it’s Christmas cards, Trident, Diabetes and the Jubilee Line. Have the Fib Dems in Brent got something to hide? Maybe that something is the fact that Sarah Teather is a Government Minister.